AI consultant in Des Moines
I’m Aric Asplund, and I run Tangible Tactics out of West Des Moines. I help Iowa companies put AI to work on one real task at a time, using the systems they already run. No big program, no slide deck. Just a tool your team actually uses.
WHERE TO START
Watch the input and commodity prices that matter to you every week, flag the big moves and show what they mean for your top products. Pricing and purchasing see it early instead of finding it in margin a quarter later.
Use your order history to spot accounts that slowed down or stopped buying, so sales hears about it while there’s still time to do something about it.
A daily scan of government, school and institutional bid sites in Iowa and beyond, scored against what you sell and sent as a short list with deadlines. Nobody has to check a dozen portals by hand.
LOCAL
I work with owner-led manufacturers, distributors and B2B companies in the Des Moines metro and across Iowa, whether you’re in West Des Moines, Ankeny, Urbandale, Johnston, Waukee, Ames or a smaller town where the plant is the biggest employer.
Being local matters for this kind of work. I can sit with the person who does the task today, see how the work really gets done and build around that. Follow-up, training and support can be remote.
For a first project I usually need:
You don’t need clean data or an IT project. Not sure where to start? Read how to pick your first AI project.
GUARDRAILS
AI is good at reading, sorting, flagging and drafting. People approve prices, quotes, customer commitments and anything that leaves the building.
Every tool I build shows where its answer came from, so the person using it can check before acting. It runs on accounts you own, and the runbook lists exactly what it touches.
HOW IT WORKS
Every company starts in a different place, so there are three ways in:
Each one is scoped up front, and you know what you’re getting before you commit. See how I work, look at tools I’ve built, or read more about AI for manufacturers and AI for distributors.
No. I’m based in West Des Moines and do most of my work in central Iowa, but I work with companies across Iowa and the Midwest. Remote works too when it fits.
Mostly owner-led manufacturers, distributors and B2B firms. If your team spends hours every week on a repeatable task like reading documents, pulling reports together or checking prices, there’s probably a good first project in it.
No. I work with whoever manages your systems today, whether that’s an outside provider or the one person who knows the ERP.
Yes, when it helps. Being in the room with the people who do the work makes for a better tool. Follow-up, training and support can be remote.
NEXT STEP
30 minutes, no slides. You tell me what’s eating your team’s time. I tell you honestly whether AI is the right fix and what a first project would look like. Rather send a note? Use the contact page.